2-1-1 In the News
The
Islander (Grand Isle, Vermont)
February 20, 2007
Why Bring 2-1-1 to My Community?
A Message to Community Leaders
The National 2-1-1 Initiative was launched in July 2000
when United Way of America successfully petitioned the
FCC to assign 2-1-1 as the universal telephone number
for information and referral services. At the time,
2-1-1 was seen largely as a means through which those in
need would more easily access a human-services system
that is often disjointed and whose providers do not
typically share resources or information.
In the seven years since the FCC formally assigned the
number, it has become clear to creative citizens,
community leaders, funders and government officials that
2-1-1, now available to over 65% of Americans, is a
powerful tool that innovative communities can leverage
to address their specific needs.
Listen to just a few of the community leaders who have
harnessed 2-1-1's promise.
"Over 30 states have a 2-1-1 presence, but until 100% of
North Carolina and 100 % of the country is involved, we
haven’t finished our job." – U.S. Senator Richard Burr,
North Carolina.
When the national "Calling for 2-1-1 Act" was first
introduced in 2003, Senator Burr, then Congressman Burr,
was one of four pioneers that took to the podium to
extol 2-1-1‘s promise as a tool for community change and
a resource for emergency preparedness. He has
steadfastly supported it ever since, and remains a
sponsor of the "Calling for 2-1-1 Act," which, if
passed, will support sustainability efforts of states’
2-1-1 entities.
"When you call 2-1-1, hope answers." – U.s Congressman
Rick Larsen (WA-2)
When 2-1-1 first appeared on the official state
legislature docket in March of 2003, Representative
Larsen was one of the many legislators who agreed that,
not only would 2-1-1 "benefit the citizens of Washington
by providing easier access to available... services,"
but that with limited state resources available, 2-1-1
would ultimately save money by providing a needed
service that otherwise might have required the creation
of a new state office. With 2-1-1 now available to 60%
of the state’s citizens, the legislature recently
extended to 2-1-1 the ultimate nod: a $2.5 million FY
2007 appropriation.
"The more we learn about 2-1-1, the more we see the
connections with our state’s goals" – Lisa Pentony, Risk
Communication Coordinator, Wisconsin Department of
Public Health.
Lisa Pentony’s job as risk communication coordinator for
the state of Wisconsin’s Department of Public Health
requires that she assess and evaluate the state’s
capacities, needs and systems and make recommendations
regarding the state’s communication strategies for
achieving community preparedness. In that capacity, she
has come to learn much about 2-1-1's potential role in
emergency preparedness, and 2-1-1 figures prominently in
the state’s 2005-2006 plans to achieve maximum readiness
in both response and recovery.
"I support 2-1-1 as a powerful social innovation that
will positively impact the health of our workforce." –
Anthony Early Jr., Chairman and CEO, DTE Energy.
In awarding $250,000 over a three-year period to United
Way 2-1-1 of Southeastern Michigan, DTE Energy Chairman
and CEO was thinking both pragmatically and
compassionately. His long-term view of 2-1-1 is
recognition that an ongoing support system for employees
needing assistance in various aspects of their lives
ultimately reduces the employee stress, decreases
absenteeism, and saves employees the time of wading
through a difficult to navigate human services system.
"One of our six basic values here at AmSouth is ‘Improve
Someone’s Life,’ and I think this value is consistent
with AmSouth’s support of 2-1-1." – Keith Herron,
AmSouth’s Middle Tennessee Executive.
When AmSouth decided to designate $100,000 of their
corporate gift to United Way 2-1-1 of Nashville for a
period of three years, they knew they were investing in
more than the promise of 2-1-1. As 2-1-1's lead
corporate sponsor in Middle Tennessee, AmSouth considers
the bank’s support an important part of it’s commitment
to the community: "We live these values everyday at work
and in our community. Part of being ‘The Relationship
People’ is caring for the communities we serve," Keith
Herron says. In fact, when Metro Nashville Mayor Bill
Purcell and other community leaders gathered to place
the first 2-1-1 call on August 24, 2004, they convened –
appropriately – at AmSouth Center.
To learn more about how 2-1-1 can help your community
address its needs, contact your local United Way
representative.
(http://www.champlainislander.com/index.php?option=com_content&task=view&id=2712&Itemid=51)
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